August Personal Lines eNewsletter
 
 
 
   
PERSONAL LINES
SMALL COMMERCIAL
 
 
 
 
 
 
 
 
 
MIDDLE MARKET
 
 
 
 
 
 
 
 
 
HSI
 
 
 
 
 
 
 
 
 
AGENT eNewsletter August 2014
   
Grow Your Agency with Our Digital Upgrades
 
Colleen Sheehy-Lynch, director, Process Ownership and Chuck Brandi, business lead, Consumer Markets Operations review April's auto insurance functionality enhancements to our Policy Change Center – the PCC and preview our latest Ease of Doing Business capabilities which provide ways for you to work smarter and faster.
 
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Colleen Sheehy-Lynch
Drive to Digital Sweepstakes Kicks into High Gear!
 
We're making it easy to win big. Agencies will be rewarded for helping customers go digital with The Hartford.
 
The Hartford's new online capabilities help you put your customers in the driver's seat by providing a wide range of self-service options. The Drive to Digital Sweepstakes is your chance to win big when you improve customer utilization.
 
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PRODUCER BULLETINS
August 2014
 
Auto & Homeowners
For All Agents
 
Ease of Doing Business: Home PCC Enhancements, Homeowners Quote Proposal Updates and eDelivery of Customer Letters
 
We are continuing our focus on making it easier to do business with The Hartford by introducing more systems and technology enhancements.
 
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Making It Easier To Sell Flood Insurance – Vertafore PL Rating and NFS Partnership
 
You can now "automatically" generate a flood quote from our flood partner, National Flood Services (NFS), while quoting a homeowners policy. This ease of doing business feature provides a solid rate indication with virtually no work.
 
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 SHAREABLE CONTENT 
   

August Incentives from the TrueCar Auto Buying Resource Center

Here are this month's TrueCar deals on new cars, monthly car incentives and car buying tips. Learn more about the August benefits of The Hartford's Auto Buying Service.

Steps to Lower the Risk of Wildfire Damage

Wildfires can happen anywhere in the United States but are most common in the west. Although lightning strikes can cause wildfires, most unfortunately are started by careless human behavior.  Read More »

 
 
   
 SALES & MARKETING 
   
 
A Guide to Cross-Selling, Up-Selling and Account Rounding
 

Offering your clients more of the products and services they need helps strengthen your relationship with them, and at the same time, positions your agency for growth. Hartford School of Insurance has put together a six-step process to help you initiate a successful cross-sell strategy.

Read More »
3 Easy Ways to Share The Hartford Mile
 

Having a content marketing and social media strategy can be critical to achieving success in business. As Inc.com reports, when done right, content marketing can help brands win over their target audience without making customers feel like something is being sold to them.

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 TIPS, TOOLS & FUN 
   
 
Digital Tips and Tricks: Using LinkedIn to Generate Referrals and Manage Your Network
 

When asked what drives the personal lines insurance industry, the most common answer heard is: "relationships". The core of our business is founded upon the relationships customers have with their agents and the relationships agents have with their business partners and referral generators.

Learn More »
 
 
 
Look Who's 50!
 
You might be surprised to see who is celebrating 50 years this month... Read More »
 
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WHY THE HARTFORD – WE INVEST IN YOU
 
Here at The Hartford, we continuously invest in our independent agents to better serve you and your clients. We recognize that our mutual success is based on how hard we are working for you – generating tools, products and support to help you to succeed.
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